Using Social Media Strategically

There’s two major approaches to social media - utilizing it as a community and conversation tool to support your brand’s long-term growth, or utilizing it as a short-term sales and promotion outlet. There’s nothing wrong with either of these, but if you try to do both, neither will succeed. This session covers what the strategic goals, actions, and outcomes look like for both of these options.

Practical AI in Day-to-Day Marketing

AI can feel like a Very Big Topic that can be very overwhelming to even the most experienced marketer. This session will cover the basic legal & ethical issues of AI before moving into examples of how AI is utilized in your specific industry and how it can be used today, tomorrow, and next month to make your job easier. We’ll then go over the most important part of utilizing AI - building effective prompts for your goals.

Influencer Marketing 101

Creator and influencer marketing is one of the fastest-growing ways to get your marketing message out there, but it can also be intimidating. This session covers the basics of partnerships, pricing structures, promotional opportunities, and vetting to ensure you’re treating creators fairly and building long-lasting partnerships.

Build Your Own

I take pride in building presentations specifically for your event, group, or goals. I’m happy to talk about social media, digital marketing, and more. Send me a message and let’s talk about your ideas!

I take pride in the fact that my presentations are customized for the audience and your needs; feel free to ask for anything you are imagining!

Love The Questions : How a question-asking practice can be transformational

A great keynote or breakout, this presentation gives an overview of the professional and personal impacts of asking questions, what usually gets in the way of asking, and how to develop a question-asking practice.

I can also provide a list of customized questions to get your attendees talking!

Answering The Most Challenging Questions

It may be a question about personal life, or a “gotcha” question from a reporter. We all have questions that we just don’t want to — or can’t — answer. This workshop or interactive breakout looks at when something truly is an impossible question, how to develop an answer, and how to keep the conversation moving.

You Really Can Ask: Creating a Question-Friendly Environment

There’s a whole host of benefits that come when your team feels comfortable asking questions. But just saying “you can always ask questions” doesn’t create the kind of psychological and social security needed to get questions from anyone but the most outspoken. This keynote, workshop, or breakout looks at how inviting questions creates success, what it is that discourages questions, and the short and long-term actions you can take to make questions “safer.”